Rank My Firm

Based on insights from 150 marketing and business development leaders in the UK and US, this report highlights the key challenges and opportunities for law firms to boost revenue through cross-selling and AI adoption in today’s market.

Key findings:

• 84% of law firms are missing out on cross-selling opportunities
• 99% of firms say they are missing out on 10% or more annual revenue from missed cross-selling opportunities
• Law firms are budgeting an average of £729,229 on AI tools in the next 12 months
• Data privacy concerns, internal IT restrictions and their ability to implement are the top barriers to adopting AI in marketing and BD

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